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Automated Bid Management: Tools for Search Marketers
On Demand
Nate Elliott, Analyst, JupiterResearch

    This Webinar Sponsored by:
iProspect
Registration

The vast universe of keyword possibilities and today's competitive pay-per-click (PPC) environment make it necessary for most large marketers to utilize a tool, or the services of a search engine marketing firm who uses a tool, rather than manual management to generate superior ROI. JupiterResearch Analyst Nate Elliott will highlight the differences between rules-based and global optimizing objective-based tools and provide an overview of the bid management tool marketplace.

This Webinar will help you to understand the different approaches to automating bid management and help you make a determination about which solution type best fits your needs and your strategy.

About iProspect:

Founded in 1996, iProspect® is the Original® Search Engine Marketing Firm. The company helps many of the world's most successful brands maximize their online marketing ROI through natural search engine optimization, paid inclusion management as a Yahoo! Search Submit Certified Ambassador, pay per click advertising management via their own patent-pending bid management agent called iSEBA®, and Web analytics through their own SEM-configured version of WebTrends™. Additional information can be found at iProspect Search Engine Marketing Firm.

Registration
For additional information about sponsoring a Jupiter Webinar, please contact Mary Warley at webinarsales@jupitermedia.com or call 508-660-1404




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